At Lonza, we envision a world built with wood. Together with our customers, we support a better quality of life for our communities by delivering products that enhance the performance and increase the longevity of wood, the world’s greatest renewable resource.
To that end, we are proud to launch a “Why Wood” campaign that will promote the many benefits of wood in commercial, residential and industrial construction. The objective is to show how treated wood (both preservative and fire retardant treated) is the best choice when compared to alternative materials such as concrete, steel and composite in residential, commercial, utility, railroad and marine applications.
Over the upcoming months you can expect to see various types of literature, infographics, ads, posters and other communications that are intended to:
- Familiarize the chemical composition of treated wood
- Promote key facts about the sustainability of wood products
- Identify the workability and desirable performance aspects of using treated wood
- Highlight market-specific benefits of treated wood over alternatives
We are also developing articles that highlight how our industry is doing its part for sustainability with supporting case studies.
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